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Earbuds and Speakers and Headphones - Oh My!
May 20
Music connects us as humans -- it transcends boundaries, cultures, race, and language! You can instantly connect with someone you may not have over the mutual love for a song or a band. Whether it's h...
Continue ReadingCase Study: Bringing Back the Fanny Pack
May 12
Market: Entertainment Product Use: Gift With Purchase Promotion: A major theme park chose the Safeguard Security Waist Belt as a gift with purchase for customers who bought season passes. The wais...
Continue Reading7 Promotional Products for Law Firms
May 05
If you're in the law business, you know that brand recognition is everything. In fact, repeat clients and referrals are some of the top avenues through which law firms gain business. If you're looking...
Continue Reading9 Promotional Products for Tech Wizards
Apr 27
Did you know that American consumers own, on average, at least three connected devices? Add your logo to these top tech accessories and your company will become a part of your customers’ daily l...
Continue ReadingHow to Put Together an Onboarding Kit
Apr 20
Employee engagement starts the second a new employee walks in the door, so it’s important for companies to make a good impression on their first day! The onboarding process shouldn’t just ...
Continue ReadingYour Graphic & Web Design Cheat Sheet
Apr 12
The world of graphic and web design is complicated and there is a lot of terminology out there to learn. To help you out, we’ve put together a cheat sheet with answers to some of the top graphic...
Continue ReadingCase Study: Zip It Up
Apr 05
Description: Hit Sports Pack with Front Zipper Industry: Broadcast Media/Telecommunication What it was purchased for: A cellular provider needed giveaways for an event at a major university. How it ...
Continue ReadingCase Study: A Prom Ticket Keepsake
Mar 28
A Prom Ticket Keepsake Organization High School Product Featured Neoprene Bracelet Goal of Promotion Issuing prom tickets Des...
Continue Reading8 Graphic Design Mistakes to Avoid
Mar 21
From social media graphics and website layouts to creating a cohesive grouping of promotional products, there are plenty of opportunities to flex your creative muscles and grow your business at the sa...
Continue ReadingCase Study: Let the Games Begin!
Mar 13
Product: Custom Malibu Sunglasses Industry: Automotive/Banking What it was purchased for: A car company wanted to find a product that would promote their brand at a local college BCS Bowl Games. Ho...
Continue ReadingWhy You Should Be Having More Fun at Work
Mar 06
In the past, the words “work” and “fun” were two very different concepts that could never be caught in the same sentence. The old school rationale taught us that if you are enj...
Continue Reading5 Simple Tips to Organize and Run Effective Meetings
Feb 26
If you work from 9 to 5, chances are you’ve sat in a meeting before. Whether it be a brainstorm session or roundtable discussion, it doesn’t matter the industry you are in, meetings are in...
Continue ReadingHow to Choose Uniforms the Whole Team Will Love
Feb 19
If you’ve been in the workforce for a couple of years, you’ve probably had to wear a company uniform at one point or another! Across all industries, trades, and professions, uniforms are c...
Continue Reading6 Purr-fect Products for Keeping Pets Occupied at Home
Feb 12
Pet owners who have been working from home over the past few months have had their hands full. Juggling work along with dogs or cats requires attention, and many pets have likely adjusted to having th...
Continue ReadingCase Study: Write to Paradise!
Feb 05
A 5 Star Resort wanted to ensure its guests received the best experience. To encourage feedback on services provided, guests were offered a coupon for use at their next visit in return for comple...
Continue Reading3 Things Every Busy Professional Needs
Jan 29
If there’s one thing we never have enough of, it’s time. We haven’t quite figured out a way to freeze time yet, but we have found ways to save it. If you’re a busy professional...
Continue ReadingCase Study: Do the Wave
Jan 22
Market: School Objective: A school’s athletic program was struggling to pay for recurring expenses. Game attendance had dropped over the previous year, and alumni attendance was weak. The sc...
Continue Reading5 Healthy Tips for Business Trips
Jan 14
So, you’re traveling for work again. There are only 365 days in the year, can you recall how many days you’ve been on the road? It doesn’t matter if you are traveling internationall...
Continue ReadingHow to Gain Inspiration in 5 Minutes
Jan 07
People demand a lot of creativity from professionals these days. We live in an era of media overload, where viral video marketing and colorful infographics have become accepted means to engage an audi...
Continue Reading6 Ways to Get More Done Every Day
Dec 30, 2021
From the moment you get to work in the morning, you’re probably planning all the things you intend to get done. By the time you head home, you may wonder how the day got away from you! We’...
Continue ReadingCase Study: Stick to the Schedule
Dec 23, 2021
Industry: Hospitality Personalization: A small sandwich shop wanted to increase their business during lunch hour. Their target market was people who worked near their restaurant. Method of Distribut...
Continue Reading7 Promotional Products for When You’re Feeling Lucky
Dec 16, 2021
Whether you’re a casino looking for new ways to entice players to visit or you’re putting together a casino themed event, there are plenty of promotional products for you! Add your logo an...
Continue Reading6 Mood-Boosting Promo Products to Beat the Winter Blues
Dec 08, 2021
Winter can be a hard season for lots of people. Between the colder weather, shorter daylight hours, and increased social isolation this year, many folks will feel the winter blues. Also known as Seaso...
Continue ReadingCase Study: Inking Impressions
Dec 01, 2021
Portability and permanence are among the desirable traits sought in an effective promotional product. A company was looking for a unique self-promotion that incorporated these elements and decided on ...
Continue Reading6 Promotional Products for Music Lovers
Nov 24, 2021
These promotional products will be music to your ears! There are all kinds of music lovers out there, from fans of rock to jazz and everything in between, that would love to get any of these music-the...
Continue Reading6 Promotional Signs to Let Customers Know You’re Open For Business
Nov 17, 2021
As restaurants, salons, retail stores, and more begin reopening the doors, many business owners are trying to think of bold ways to visually attract customers to their businesses. From curbside food p...
Continue ReadingHow to Work Smarter, Not Harder
Nov 10, 2021
Do you ever find that no matter how hard you're working, you're not getting the results you want? You put in the long hours at the office, you answer every email, you skip lunch, and yet you're still ...
Continue ReadingIt's Party Thyme: 7 Products for Plant Lovers
Nov 03, 2021
In recent years, home gardening has gone from a small hobby to a full-blown trend. Houseplants aren’t just beautiful home décor- they’re actually good for your health! Owning indoor...
Continue Reading8 Promotional Products to Win Game Day
Oct 26, 2021
From Friday night lights, Saturday morning tailgating, to Sunday watch parties, show support for your team with some promotional products for the win! Touchscreen Gloves Add your logo to these tou...
Continue ReadingCase Study: It Takes a Village
Oct 19, 2021
Objective: A village needed an easy way to let residents know when there were issues with their water meters. They wanted a faster method of communication than mailing letters, and something more di...
Continue ReadingCase Study: Success on Campus
Oct 12, 2021
A large university needed a useful tool to promote its school app to students and faculty because it wanted to use the app to communicate important college news and upcoming events. Since most student...
Continue ReadingTake it To-Go: 8 Restaurant Takeout Essentials
Oct 05, 2021
The way restaurant patrons experience dining out has changed immensely since coronavirus cases have begun popping up in the U.S. Restaurants that were once packed to the brim with happy diners are now...
Continue ReadingCase Study: Fewer Tricks and More Treats: Halloween Safety Lanyard
Sep 28, 2021
Fewer Tricks and More Treats: Halloween Safety Lanyard Organization Insurance Company Product Featured Reflective Lanyard Goal of Promotion Promoting safety on Halloween Description of Case H...
Continue ReadingCase Study: You've Got the Power
Sep 21, 2021
A gym wanted to promote their additional personal training services. The client gave the Compact Aluminum Power Bank 4000 mAh away to new clients who booked an initial consultation with a trainer. Sin...
Continue ReadingCase Study: The Write Stuff
Sep 14, 2021
Description: Rumba Pen Industry: Automotive What it was purchased for: An automotive supplier wanted to make their name visible in automotive stores around the country. How it was distributed: Pens...
Continue ReadingCase Study: A Gift to Build a Dream On
Sep 07, 2021
Description: Medium Pillow Box Industry: Healthcare Personalization The pillow box was modeled after designs used at a charity golf tournament benefitting the hospital. Because children at the h...
Continue ReadingGraphic Design Terms Everyone Should Know
Aug 31, 2021
It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save you f...
Continue ReadingCase Study: Charity Fundraiser
Aug 23, 2021
The organizer of a charity fundraiser wanted to add an element of fun and excitement to their door prize giveaways. As each guest arrived, they were given a Mardi Gras Jubilee pen and instructions to ...
Continue Reading6 Things You Need on Your Desk
Aug 16, 2021
Most of us spend as much time at our desks as we do in our homes. If that’s the case, we should all put some time and effort into making sure our workspace is as happy and motivating as possible...
Continue Reading6 Morning Routine Products That Will Wake Anyone Up
Aug 08, 2021
Everyone has their very own personalized morning routine. It doesn't matter if you wake up 3 hours before work or 20 minutes before you have to rush out the door, with Pop-Tart in hand, we all have ou...
Continue Reading10 Luxurious Products for Your VIP Customers
Aug 01, 2021
Most people crave the feeling of class, power, and status that comes with enjoying luxury products. Those who claim they don’t, just haven't gotten a chance to experience it for free. So, what b...
Continue ReadingCase Study: Recycle, Reuse, Read a Book!
Jul 25, 2021
Product: Non-Woven Shopper Tote Bag Industry: Bookstore What it was purchased for: A large college bookstore wanted to feature a reusable shopping bag for students. The goal was to get the students ...
Continue ReadingCase Study: Hay, Where'd You Get That Tote?
Jul 17, 2021
Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A VIP...
Continue Reading5 Promotional Products for Firemen and Fire Departments
Jul 10, 2021
Firemen deserve a special kind of admiration. They spend their careers rushing into buildings while others are rushing out. Many departments require aid from the community, and that’s where f...
Continue ReadingSatisfy Your Customers’ Cravings With These 6 Sweet Treats
Jul 03, 2021
Chocolate and candy can make everyone smile! From fudge and chocolate-covered almonds to saltwater taffy and sour gummies, there are thousands of options for you to send to customers! Here are 6 of o...
Continue ReadingCase Study: I've Got You Covered
Jun 26, 2021
Description: Chenille Blanket Industry: Health Care / Pharmaceutical What it was purchased for: A local hospital needed blankets to hand out to children who were currently patients that they could t...
Continue ReadingCase Study: Go Green or Go Home
Jun 18, 2021
Item: goingreen™ Stapled Appointment Calendar Purpose: Promote awareness of recycling programs and provide recycling information to the community Audience: Residents of the company’s s...
Continue ReadingCase Study: Jamming Out
Jun 11, 2021
A shopping mall was holding a summer promotion to increase traffic during typically slower months. Visitors to the complex were given a “passport” to take to different stores within the ma...
Continue Reading5 Out of the Box Promotional Products We Love…and You Will Too!
Jun 04, 2021
We’ve all been stuck in the same rut while trying to come up with some original ideas to appeal to customers. Are you in need of some extra product inspiration? If so, here’s a little e...
Continue ReadingCase Study: Raise Your Glass!
May 28, 2021
Objective A local brewery wanted an eye-catching promotional item to place on tables that would boost their alcohol sales and highlight their weekly specials while encouraging enrollment for their ta...
Continue ReadingCase Study: A StuPENdous Promotion
May 20, 2021
Description: Dart Pen Industry: Technology What it was purchased for: A data storage company wanted an item they could put on their company store website in which branches or divisions could purchas...
Continue ReadingCase Study: Calendar Puns are Week
May 13, 2021
Objective: A real estate agent wanted a useful promotional item to boost her personal branding and promote her services while staying top of mind all year round. Product: Desk Calendar with 4-Color...
Continue ReadingCase Study: This Promotional Product is in the Bag
May 06, 2021
Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock design,...
Continue ReadingCase Study: Lunchtime Appreciation
Apr 28, 2021
Description: ID Lunch Bag Industry: Health Care / Pharmaceutical What it was purchased for: A hospital wanted a unisex item to give out for Nurses Week. Since most of the nursing staff brought their...
Continue ReadingReel Them in With These 5 Cinematic Promo Products
Apr 21, 2021
Box office hits took a backseat this year as more people browsed through Netflix’s new releases instead of venturing out to movie theaters. However, as many movie theaters reopen to the public,...
Continue Reading7 Retro Products That Will Turn Back Time
Apr 14, 2021
Do you ever have that moment when you look at something and you get an overwhelming surge of nostalgia? Everyone loves a good throwback, especially when it's a cool, vintage product. Below are seven r...
Continue ReadingCase Study: Employee Appreciation Gift
Apr 07, 2021
A company with many sales representatives needed an item for their top sales performers. Since their sales staff has both men and women, they needed an item that could be used by either gender. They c...
Continue ReadingThe Power of Perceived Value
Mar 30, 2021
In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher co...
Continue ReadingCase Study: 3D is the Key
Mar 23, 2021
A company was looking for unique items to commemorate the celebration of its 45th year in business. They wanted to incorporate a new logo that communicated the anniversary as well as the range of prod...
Continue ReadingCase Study: "Single Use" Pens for COVID-19
Mar 16, 2021
In response to the Coronavirus outbreak, a financial institution decided to provide single-use pens in all their locations and for drive thru banking. This idea was intended to help stop the spread ...
Continue ReadingCase Study: Celebrate Milestones
Mar 09, 2021
A bank wanted to promote 110 years of serving individuals and businesses in Pennsylvania through an "Open House" celebration at their branches. Among the many products selected to commemorate this mil...
Continue ReadingThe History of Promotional Products
Mar 09, 2021
If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products have...
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